Reinventing a Fashion Icon
Creative Strategy
Visual Language
Art Direction
Graphic Design
World-class Fashion and Design College
Condé Nast College is a leading institution in fashion education, offering a unique learning environment that combines creativity with the business aspects of fashion, media, and luxury industries. Through a partnership with Condé Nast, a top publishing house, and the University of Buckingham, the college provides students with a unique learning experience.
A new chapter
Over time, the brand identity became inconsistent and complex. After merging with Brand Education in 2022, Condé Nast College recognised the need for a clear design strategy to communicate the college's values and mission better, giving the brand a fresh start.
Crafting Timeless with Modernity
The new visual language pays tribute to Vogue's timeless design with a modern twist, including unique cover layouts, straightforward typography, and striking visuals. We chose Naturalis paper for its high-quality, enhancing photographs. The colour palette was reduced and reorganised to distinguish marketing materials from event designs. Former students' photos were carefully curated to highlight important topics. Alum testimonials were included on postcards to share their experiences and successes.